May 09, 2018

Caveat Emptor - Marketing lesson for the day - Laser Control 3 blade and Razor!


Marketing story of the day: I am fascinated by marketing. Today (09-05-2018) I bought Laser control 3 razar along with 3 cartridges. At Rs 30/-, I thought it was a great deal. The package said it all. Control three, Triple blade and nice imagery of three cartridges.


When I opened the cartridge at home, I was in for a surprise. There were only two cartridges and one very clear one cartridge space was kept blank. Not very smart. On the front in very small letter written : 2. Buyers beware, Caveat emptor!

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