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Showing posts with label USP. Show all posts
Showing posts with label USP. Show all posts

June 28, 2014

7th Article Published in HANS INDIA "Marketing Lessons From Kellogg's

7th Article Published in HANS INDIA titled "Marketing Lessons From Kellogg's'. It is an article about how Kellogg got its positioning wrong in India and later went on to correct its positioning!