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January 07, 2021

Necessity is the mother of invention - Marketing


Always felt that necessity and fire in the belly are the best indicators for learning!

Went to the vegetable shop in the morning and was picking up vegetables. Suddenly the next shop's owner (a kirana shop) came up to the vegetable vendor.
In his hand was a small plastic bag. With. Twinkle in his eyes he said to the vegetable vendor "your five year old son put these brinjals in this bag and came to my shop. He wanted me to take this bag and give him some chocolates".
Everyone present there was stunned. A five year old understanding, learning and trying to barter and learn the tricks of the trade.
I salute the small shops of the India, which are helping us in this pandemic. God bless and may you thrive and flourish!

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